Intro to Mobile Internet Marketing for your Martial Arts Business

watch this quick video to get some details about this really exciting trend…

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More Martial Arts Business Upgrade and Renewal Tips

On our way back from Disney World we made our way through the Orlando Airport toward the Southwest Airlines’ gates. While making the trek from security I saw several young men and women standing around wearing Chase Bank shirts. They were peddling Chase Southwest Rewards credit cards.

After Jamie and I got the kids settled to wait for take-off I went to grab some lunch for us. Again I passed the “Chase People.” Being curious I slowed down to observe their operation. Here’s how it worked…

They’d open with a question… A “Yes Question”

The question was…

“Hi, Are you flying Southwest today?” Since the crew set up shop right on the out-skirts of the Southwest gates I’d guess about 75% of the answers were “Yes, I’m flying southwest!”

This basically opened the door for them to begin their pitch to get you to apply for the card.

Personally I don’t care much for being “pitched” something on my way to catch a plane either, but when your mind is open- you spot tips everywhere!

Before we get back to the “Persuasion Lesson” there’s also a marketing lesson…

The Joint-Venture between Southwest and Chase was based on targeting existing Southwest customers first. The goal for Southwest is to get the card into the hands of folks who have already flown with them to increase consumption.

This is sorta like your upgrade program in a way. It only gets revealed to students that are already in your school for at least a month. Of course there is some pre-framing in the enrollment – just enough so the upgrade is not a surprise.

But back to persuasion…

The “Yes Momentum” is really powerful.

And if it is being used by Southwest and Chase in a busy airport on weary travelers you can bet your black belt it works on happy students who want to train for the long-haul.

So the lesson…

Make sure in all of your upgrade conferences your first few questions can all elicit positive responses.

If you don’t get positive responses to your  first few questions you simply do not give the student an upgrade application.

But when the first upgrade conference goes well – you give them an application and about 95% of those will upgrade within a week or so.

Try it!

For more tips and access to a really powerful upgrade system plus- some one on one help implementing your upgrade system get going with my Martial Arts Biz System Gold program for 45 Days.

Tis the season for upgrades and renewals!

Mike D.

PS- The Upgrade Application I developed a few years back was based on a sales letter that generated 7 figures in a different industry. When I began using it my upgrades took off.

PPS – This app and the system I’ve developed – produce a subtle “take-way factor.” I’ve heard many “martial arts goo-roos” talk about “the take-away” but none really delivered the goods – this application and system do it in a simple, subtle and ethical way.

You can get access to the application  here…

Upgrade Application

But you’ll need to do the 45 day test drive here first…

Click Here for Your 45 Day Trial

Then, I’ll send you your user name and password.

This system is a “tool” you can deploy right away – nothing to learn really- just start using it and see results.

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Martial Arts Business Upgrade Secrets

Whether you call yours Black Belt Club, Leadership, Masters, Leadership Elite or Black Belt Club Platinum or whatever…

There is really only one key element of any upgrade program that must be in place.

In fact– the entire success of the student in the long-term hinges on this.

The upgrade program is simply a way to facilitate it.

Once this is in place – everything else falls in line…

It doesn’t matter whether you charge more of your upgrade or require a longer commitment or not – this one thing “trumps” everything.

It is so simple too. Press Play Below…

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A Positive Boost For Your School in Just 45 Days…

Check out the New 45 Day Trial of the Martial Arts Business System Marketing and School Growth Program

Click Here to Check it out No Strings – for 45 Days

Need some a free SEOPRessor?

The Shy Yes and 30 Leads in 30 Days For Your Martial Arts Business

So I’ve drilled on this before.

But here’s the thing… this is to your online marketing like working your jabs, crosses, hooks, round and side kicks are to your training.

Extremely fundamental. In fact so important that if you miss this (like having bad basics) everything else falls apart.

Of course, we’re talking about  getting the most out of the one tool – that when done right – can work for you 24/hours a day, seven days per week.

Your school’s marketing website.

So the shy yes…

Understanding that 99% of all your good prospects go through some sort of progression before they enroll in your school is key.

Whether they walk in – and ask a few questions, then schedule their intro or they call you or find you online. They all go down a path before they enroll.

Most “school paths” are really inadequate.

But to help you a little…

Your path starts with a “shy yes.” The shy yes opens the door.

So the question is what are you going to do to generate some shy yes responses?

We have some clients using reports and audios we’ve created. We have others using videos that we’ve helped with. Done right, coupons and discounts work too.

Whatever you choose, please give it some thought.

Now, on the 30 leads in 30 days thing…

here’s a quick reprint of an email I got this morning.

It was about Google Ranking – A New Squeeze Page and Some AWESOME results…

Take it away Talib…

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Hello Mike & Elsa,

seems like Google has changed how it displays its results for good now, and we are at the top (where we belong

However, the organic listing isn’t where it used to be.

Regarding the squeeze page I do own the domain name norwichmartialarts when can we get cracking on that?

FYI: we had 47 qualified leads last month, 30 from the new website alone!

Looking forward to hearing from you soon.

Regards,

Talib

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If want results from your web marketing and the help to make it happen check out our “Dominance” Program…

Martial Arts Business Internet Marketing Dominance

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